Reach for the Stars: 5 Reasons 5-Star Online Reviews Are Essential for Music Teachers

Prospective music students crave useful information and firsthand knowledge from others about a music teacher’s qualifications and expertise, which is why online reviews could be a game-changer for your private music lesson business. 5-star Google reviews and rave reviews on social media are a powerful driver of new business since many clients check online reviews before they visit a business or inquire further. Your students can verify your experience, credentials, reliability, and compare what others have to say before they commit to using your services.
Digital town squares, such as Google and social media sites, are the primary forum where potential students and their parents will evaluate your private music lesson services and studio based on feedback from other, like-minded consumers. Young people are the most likely to go online for reviews, saying they trust online reviews more than personal recommendations.
Music teachers who don’t have online reviews are missing an opportunity to grow their business. Acquire and share outstanding online reviews that sing your praises. The importance of Google and social media reviews cannot be understated. Here are 5 reasons to be a glow-getter and score sensational, 5-star online reviews:
1. Credibility -
Your music teacher business can build significant trust and credibility from a steady stream of positive reviews on Google and social media platforms. Ratings provide credibility SINCE they describe what you do, how you do it, and the value you bring to your students. Google is the most used and trusted search engine. People will pay attention to reviews on Google and good reviews improve brand trust.
2. Written in the Stars - 5-star ratings are an instantly recognizable symbol that resonates with people of all ages. Stars quickly communicate a message and signal to a potential client the high standard of your music lessons. If you have a 5-star rating, clients are far more likely to consider your services. These star ratings also help track overall customer satisfaction and hone in on what your target audience wants.
3. SEO - Google reviews are beneficial for search engine optimization. Reviews for businesses on Google play a meaningful role in Google’s search algorithm in deciding where your business shows up in relevant Google search results. If Google sees that you have good reviews, your website will be ranked higher in search engine results. Good reviews improve your digital relevance since online reviews are considered to be one of the key factors and gold standards when it comes to deciding which sites appear first. If you are a local business, the more positive reviews you have, the higher you are likely to rank on Google and that can drive more traffic to your site and social media platforms.
4. Rise Above the Noise - Thoughtful and comprehensive testimonials on Google and social media are a powerful way to increase the likelihood that potential students will choose you over other similar businesses. Online reviews are a marketing tool that help people narrow their choices in a world full of infinite possibilities. Music teachers who feature glowing reviews have a competitive advantage because those ratings illustrate your experience and knowledge.
5. Play a Starring Role in Online Reviews - Make it simple for clients to write a 5-star review by sending a personalized note and providing a link to your Google page and social media platforms. Publicize rave reviews, with permission, across your marketing assets (e.g., social media, Facebook, Instagram, your newsletter, and website). Put effort into acquiring them, encourage positive reviews, and thank clients for a good review to show you are grateful for their business. If there is a negative review, respond in a productive manner to demonstrate your willingness to make things right. Encouraging students to review your company is an easy way to expand your brand’s reach. Online reviews make you and your business much more visible. Consider offering an extra 15 minutes to a one-time lesson if they write a review or a 10% discount for a month of lessons.
So how do you get reviews? First off, make sure you have a Google My Business page. It’s totally free and you can set one up here. https://www.google.com/business/ Fill out the pages completely with lots of info about your business. Once your page is complete and published, invite your students or their parents to review you. You can find the link right to your reviews in your Google My Business panel. Make it a habit of inviting feedback every week so your reviews grow organically. Be sure to respond to every review as well!
On Facebook be sure to enable reviews for your page. How? Click settings, privacy, page and tagging, and enable the button “Allow others to view and leave reviews on your page.” That’s it. Invite your students/parents and again respond to all reviews.
Superstar reviews on Google and social media will be music to the ears of prospective students. If you are a private music teacher, embrace online reviews and use them to your advantage. Word of mouth happens online now, and thanks to online reviews, private music teachers can drum up new business in an effective and efficient way.








